Promoting three transformative projects under the “We are the Change” campaign
16 April 2025 | Corporate news
The Spanish network of the Anna Lindh Foundation (ReFAL), coordinated by the IEMed, has supported the implementation of three innovative initiatives within the framework of the “Somos el Cambio: Comunidades fuertes y activas, aquí y ahora” campaign, aimed at strengthening social cohesion, promoting youth leadership and combating hate speech. These actions, selected through the Acciones que transforman call, show an active commitment on the part of ReFAL member entities to build more resilient and inclusive communities.

The first project, “Ojos Críticos, Mentes Digitales”, has been promoted by the Institute of Cultural Affairs of Spain (IACE). This virtual workshop, held on March 15 and 16, focused on critical digital literacy, bringing together young people, adults and vulnerable groups to identify and counter deepfakes. The initiative combined design thinking methodologies with participatory art to create intergenerational learning spaces and foster greater digital autonomy, especially among migrant women and members of racialized communities.
The second project was the Conference on Hate Speech, Responsible Journalism and Social Action, organized by the Ruta Mediterránea Association, in collaboration with the Tres Cultures Foundation. Held on March 26 in Seville, these conferences brought together journalists, experts and NGO representatives in a forum for debate on media responsibility and the risks of xenophobia. The event culminated in a special radio program, which was later transformed into a podcast, expanding the reach of the message through a powerful station such as Canal Sur Radio.
The third initiative corresponds to the workshop developed by the Azahara Association, which has organized a special broadcast of the radio program D’on ets tu? from the Raval neighborhood in Barcelona. In this participatory space, developed on April 9, the social and cultural richness of the Raval has been highlighted, bringing local journalism closer to citizens. The format, based on interviews, personal testimonies and the direct participation of voices from the neighborhood, has allowed to highlight local projects that work for inclusion and social cohesion, while promoting the #SomElCanvi movement within a perspective of community transformation.
With these three actions, the Somos el Cambio campaign shows that social transformation occurs, first of all, through concrete action. The projects range from critical digital training to debates on media responsibility and community entrepreneurship. With this multiple proposal, ReFAL promotes local initiatives as a driver of change. It is not in vain that the “We are the change” campaign aims to be a call to move from speeches to real actions, committed to inclusion, diversity and collective work to face current challenges and build a better society.